Printable & Digital Postcard for a Washington, DC trade association
This post card was created for a Washington, DC trade association to be passed out at their trade shows and any where else they are attributing their governmental affairs committee.
The project has been created with photoshop with the logos, content and inspiration given to me by the client. This particular type of product is easier in terms of turnaround time, as long as everyone in agreement of fonts and content placement.
I have over four years of marketing experience in the trade association industry. There are always the elements of simplicity, straight lines and professional minimalism that are common across the board with this type of marketing. Creativity still has a strong place in this area, regardless of industry. Capturing the onlooker's eye is important when trying to seek engagement from a particular group.
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